ANCHOR LEAD
CAN'T RESIST LOGGING ON TO YOUR COMPUTER? FEEL LIKE A SLAVE TO YOUR INBOX? OVERWHLEMED AND EXHAUSTED BY THE AMOUNT OF MAIL YOU RECEIVE...THEN YOU MAY BE SUFFERING FROM WHAT EXPERTS NOW CALL..."INBOX FATIGUE."
SCOTT HANSON GIVES YOU A HEADS UP! ABOUT WAYS TO HELP YOU HANDLE THIS EVER GROWING PROBLEM.

SOT
KEY @: :01 Charlie Cinnamon, Owns Public Relations Firm
"Well, I would have to say I get about, literally from 50 to 100 a day."

TRACK ONE Length: :06
CHARLIE CINNAMON OWNS A PUBLIC RELATIONS FIRM.
WITH CLIENTS ALL OVER THE COUNTRY... HE STAYS CONNECTED BY E-MAIL.

SOT
KEY @: :11 Charlie Cinnamon, Owns Public Relations Firm
"I would say three quarters of my day is spent now on a computer."

SOT
KEY @: :15 Christina Cavanagh, Management Communications Expert
"You've got people who feel that they can't get away from it."

TRACK TWO Length: :12
SOURCE: According to Professor of Management Communications at University of Western Ontario, Christina Cavanagh:

* The average worker receives 54 e-mails per day.
* Of those e-mails, 65% require a response.
* This totals 81 e-mails a day to read or respond to.
* The average person spending 3-4 minutes on each piece of e-mail.
* Prof. Cavanagh calculates this may add up to 4-5 hours a day.
CHRISTINA CAVANAGH- AUTHOR OF MANAGING YOUR E-MAIL: THINKING OUTSIDE THE INBOX- SAYS THE AVERAGE COMPUTER USER NOW SPENDS ABOUT 4 TO 5 HOURS A DAY READING, WRITING AND RESPONDING TO E-MAIL.

SOT
KEY @: :31 Christina Cavanagh, Management Communications Expert
"It's creating this never ending tension of when does work end and when does leisure begin."

SOT
KEY @: :37 Charlie Cinnamon, Owns Public Relations Firm
"It's absolutely terrible. It's a terrible, terrible scene."

TRACK THREE Length: :10
SO, HOW CAN YOU MAKE YOUR INBOX WORK FOR YOU? CAVANAGH SAYS INSTEAD OF CONSTANTLY GOING BACK AND FORTH TO CHECK E-MAIL... SET ASIDE 10 TO 15 MINUTES EVERY FEW HOURS.

SOT
KEY @: :50 Christina Cavanagh, Management Communications Expert
"...You end up being more productive in the day because you are not constantly interrupting other tasks you're working on"

TRACK FOUR Length: :18
DON'T KEEP OLD E-MAILS...IF THEY'RE IMPORTANT, FILE THEM...IF NOT, DELETE THEM. THAT WAY YOU WON'T WASTE TIME SIFTING THROUGH COUNTLESS MESSAGES LOOKING FOR SOMETHING YOU REALLY NEED.
AND, TOO MANY E-MAILS FROM FRIENDS? ASK THEM TO STOP.
IF ALL ELSE FAILS...TAKE CHARLIE'S ADVICE ABOUT LIFE IN THE COMPUTER AGE...

SOT
KEY @: 1:16 Charlie Cinnamon, Owns Public Relations Firm
"I think there's time that we have to have to ourselves and while it's not a lot, there are moments when I turn it off."

STAND-UP CLOSE :09
CAVANAGH SAYS IT'S NOT PRODUCTIVE TO PLAY E-MAIL TAG. IF, AFTER 4 PASSES YOU DON'T GET WHAT YOU NEED...PICK UP THE PHONE AND CALL THE PERSON. FOR HEADS UP! I'M SCOTT HANSON.

ANCHOR TAG
DOES UNNECESSARY E-MAIL FLY BACK AND FORTH AT YOUR OFFICE? IF SO, CAVANAGH SAYS YOU MAY WANT TO TAKE THIS UP WITH YOUR COMPANY, SOME HAVE IMPLEMENTED E-MAIL POLICIES TO CUT DOWN ON...WHAT SHE CALLS..."LOW VALUE E-MAILS."

SOURCES

Christina Cavanagh
Author/Professor
(519) 661-3357

Christina Cavanagh is the author of Managing Your E-Mail: Thinking
Outside the Inbox and Professor of Management Communications at University of Western Ontario Richard Ivey School of Business.