ANCHOR LEAD IN:
HIGH PRICE OF GAS GOT YOU DOWN? YOU MIGHT WANT TO CONSIDER LOWERING YOUR OTHER
AUTOMOBILE BILLS - LIKE CAR PAYMENTS. WITH A LITTLE ONLINE RESEARCH, YOU CAN
SAVE BIG MONEY. ...IN TODAY'S HEADS UP, WE'LL GET YOU ON THE ROAD TO CAR FINANCE
SAVINGS.
TRACK ONE Length:
03
JONATHAN SHEARIN LOVES HIS LITTLE RED CORVETTE...
SOT
KEY @: 05 Jonathan Shearin, Refinanced his car
"I had considered buying a lower priced car, but once I drove the corvette,
I just couldn't accept anything less. (big smile)"
NATS Length: 02
Corvette vroom...
TRACK TWO Length:
08
BUT, LIKE A LOT OF US, SHEARIN DOESN'T LOVE HIS CAR LOAN. AND EVEN THOUGH
THE DEALER GAVE HIM A PRETTY GOOD RATE, SHEARIN FIGURED HE COULD DO BETTER....
SOT
KEY @: 20 Jonathan Shearin, Refinanced his car
"After I bought the car I was looking around online and actually found
I could get lower rates."
TRACK THREE Length:
08
A LITTLE TIME ONLINE HELPED SHEARIN SHAVE HIS LOAN BY ABOUT ONE-AND-A-HALF
PERCENT. AND EXPERTS SAY, YOU TOO CAN SAVE ON YOUR CAR BILLS.
SOT
KEY @: 33 Jesse Toprak, Executive Director of Industry Analysis, Edmunds.com
"It's actually a much easier process than home refinancing, and it's
a cheaper process as well."
TRACK FOUR Length:
06
TOPRAK (TOE-prack) SAYS, UNLIKE HOME REFINANCING, THERE ARE USUALLY NO POINTS
OR FEES WITH AUTO REFINANCING.
SOT
KEY @: 46 Jesse Toprak, Executive Director of Industry Analysis, Edmunds.com
"People with interest rates that are perhaps higher than
8% should look into refinancing."
TRACK FIVE Length:
11
YOU'LL SAVE IF YOU LOWER YOUR RATE, BUT NOT IF YOU EXTEND THE LENGTH OF THE
LOAN TOO MUCH. AND TOPRAK SAYS ONCE YOU COMPARE PRICES ONLINE - DON'T BE AFRAID
TO USE THAT KNOWLEDGE TO BARGAIN OFFLINE -- AT THE DEALERS.
SOT
KEY @: 1:04 Jesse Toprak, Executive Director of Industry Analysis, Edmunds.com
"Because dealerships have so much business with the banks, they may be
able to get you a better rate than what you got."
TRACK SIX Length:
09
FINALLY, THINK OUT OF THE BOX. SHEARIN PAID A SMALL FEE TO JOIN A CREDIT UNION,
AND GOT A GREAT DEAL ON A RATE ...THAT MEANS HE'S GOT MORE TO SPEND AT THE
PUMP, AND ON OTHER 'INCIDENTALS'...
SOT
NO KEY
"The savings I got was forty dollars a month."
ANCHOR TAG:
THERE ARE MANY WEBSITES WHERE YOU CAN GET INFORMATION ABOUT REFINANCING YOUR
CAR, TOPRAK SAYS. YOU CAN ALSO GET A PRE-QUALIFICATION BEFORE YOU GO TO A
DEALERSHIP AND SOME SITES WILL EVEN SEND YOU A CHECK UP FRONT SO THAT YOU
CAN GO INTO A DEALERSHIP AND USE IT LIKE CASH.
SOURCE INFORMATION:
FOR CLIENT-STATION USE ONLY
The information provided below is for client-station use only. It is provided
to help you obtain answers to any additional questions you may have and to
help you localize a story. This private contact information, including phone
numbers, addresses and email addresses, cannot be given to viewers nor posted
on your Website. It is for internal station use only. Any exceptions to this
will be clearly noted. Thank you.
Jesse Toprak,
Executive Director of Industry Analysis, Edmunds.com
PR contact:
Jeannine Fallon
Corporate Communications, Edmunds.com
610-544-4088
Jesse Toprak, is director of pricing and market analysis for Edmunds.com.
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ON
THE ROAD TO SAVINGS HUM0608-10
Release Date: August 21, 2006
Run Time: 1:21
