Oh Baby! E-Baby!

ANCHOR LEAD IN:
LOOKING FOR A PERFECT GIFT FOR THE BABY WHO HAS EVERYTHING? HOW ABOUT GRABBING UP A PIECE OF ONLINE REAL ESTATE? THE LATEST THING IN ELECTRONICS FOR KIDS ISN'T A GIZMO OR A GADGET - MOMS AND DADS IN THE KNOW WANT THEIR KIDS TO HAVE A 'DOMAIN' OF THEIR OWN!

TRACK ONE Length: :08
TWO-YEAR OLD LUKE SEELEY (SEAL-ee) MAY NOT LOOK LIKE DONALD TRUMP...BUT HE ALREADY HAS A PRIME PIECE OF ONLINE 'REAL ESTATE' WITH HIS NAME ON IT...

NATS
Length: :03
'whoa that's a good one'

TRACK TWO Length: :05
HIS DAD BOUGHT AN ONLINE DOMAIN NAME TO SHARE PICTURES OF HIS SON WITH HIS FAR-FLUNG FAMILY...

SOT
Key @: :16 Gordon Seeley, Internet Dad
"I wanted to get a domain that everybody in my family would know where to go..."

TRACK THREE Length: :12
AT LUKE-SEELEY-DOT-COM, YOU CAN SEE CUTE SHOTS OF LUKE TODAY. BUT PAPA SEELEY THINKS THIS WEBSITE MIGHT BE IMPORTANT DOWN THE LINE, TOO, WHEN HIS SON IS OLD ENOUGH TO WANT OR NEED HIS OWN WEBSITE...BY THEN, IT COULD BE TOO LATE.

SOT
Key @: :32 Gordon Seeley, Internet Dad
"I know how fast domains are being registered."

TRACK FOUR Length: :13
Client: Please see sources below
ABOUT 62-MILLION DOMAIN NAMES ARE IN USE AROUND THE WORLD - MORE THAN HALF IN THE U-S. REGISTRATION IS GROWING FAST - AT ABOUT SEVEN PERCENT A YEAR. USUALLY, BUSINESSES BUY DOMAIN NAMES -- BUT MORE AND MORE PEOPLE WANT A PERSONAL SPOT ON THE WEB...

SOT:
Key @: :50 Marci Hansen, Marketing Director, Dotster.com
"It really will become part of a person's identity, they have their cellphone, then they have their domain name, they have their email address and even their own blog."

TRACK FIVE Length: :02
THAT'S FUELING THE E-BABY PHENOMENON...

SOT
COVERED, NO KEY Marci Hansen, Marketing Director, Dotster.com
"We have seen it as enough of a trend that we've developed an actual page for new moms to be able to go and get an easy package and put it together for themselves."

TRACK SIX Length: : 08
THE SEELEYS SAY THAT EVEN IF LUKE DOESN'T WANT THE SITE WHEN HE GROWS UP, IT'S BEEN WORTH THE INVESTMENT FOR RELATIVES AROUND THE GLOBE WHO WANT TO CHECK IN...AND LATER...

SOT
NO KEY Gordon Seeley, Internet Dad
"He'll have it in the future - he many not want it, he may not use it, but at least he'll have the option of having it."

ANCHOR TAG:
SCOOPING UP ONLINE DOMAINS WILL SET YOU BACK ABOUT 25-DOLLARS FOR THE YEAR...AND IF YOU WANT AN ACTUAL WEB-PAGE...THE GOING RATE IS UNDER 100-DOLLARS ANNUALLY.

SOURCE INFORMATION:

Marci Hansen
Dotster.com
8100 NE Parkway Dr Suite 300
Vancouver, WA 98662
360-449-5964

Marci Hansen is in charge of media relations for Dotster.com.

ABOUT DOTSTER -
Launched on January 15, 2000, Dotster has established itself as a major player among domain name registrars and was one of the first registrars to offer long-term registrations, discounted pricing, and synonym generation technology. Dotster offers its clients superior customer service capabilities and many value-added Web site tools. Dotster's exclusive Domain Discovery System provides thousands of domain name search results. Dotster's NameWinner service helps customers register expiring domains the instant they become available. With Dotster's Instant Reseller System, customers can quickly add private-labeled domain registration services to their own Web sites. Dedicated to innovation, Dotster is continually adding new products and services to its Web site. Dotster Inc. is headquartered in Vancouver, Wash. More information about Dotster's services can be found at www.dotster.com.

luke@lukeseeley.com

Additional web resources:
Mountain View, Calif. September 14, 2004 - VeriSign, Inc. (Nasdaq:VRSN), the leading provider of intelligent infrastructure services for the Internet and telecommunications networks, today released the VeriSign(r) Domain Report for the second quarter, 2004, highlighting key industry data for domain name activity around the world. According to the report, 4.6 million new domain names were registered in the second quarter of 2004, representing a 2.5 percent growth over the first quarter, 2004. In all, worldwide domain name registrations reached a peak of 64.5 million domain names, a 7 percent increase over end of year 2003. http://www.verisign.com/verisign-inc/news-and-events/news-archive/us-news-2004/page_015910.html

Statistics:
http://www.webhosting.info/domains/country_stats/