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ANCHOR LEAD:
YOGA, ACUPUNCTURE, MEDITATION... THE MIND-BODY APPROACH TO MEDICINE IS EXPLODING
IN POPULARITY. NOW, DOCTORS AND PATIENTS ARE SOUNDING OFF ABOUT THE NEWEST
ALTERNATIVE TREATMENT. BUT IS THERE SOUND SCIENCE BEHIND IT? HERE'S _________
WITH A HEADS UP!
TRACK ONE Length:
13
CANCER SURVIROR ROSEMARY HERNANDEZ SAYS GOING THROUGH CHEMOTHERAPY WAS ROUGH
ON HER BODY AND MIND...SO WHEN HER ONCOLOGIST SUGGESTED A NEW ALTERNATIVE
THERAPY TO TREAT BOTH, IT WAS MUSIC TO HER EARS.
SOT
KEY @: 14 Rosemary Hernandez, Cancer Survivor
"It takes away depression. It even takes away pain."
NATSOT
Length: 01(Chanting)
TRACK TWO Length:
08
ROSEMARY'S TALKING ABOUT SOUND THERAPY.
PATIENTS LISTEN TO SOOTHING MUSIC AND CHANT WHILE MEDITATING AND DOING YOGA-LIKE
BREATHING.
SOT
Length: 02(Rosemary Hernandez, Cancer Survivor)
"I feel like I've been to heaven and back."
SOT
KEY @: 28 Dr. Mitchell Gaynor, Oncologist
"Sound therapy is growing in popularity, both in the medical community
and with the general public."
TRACK THREE Length:
13
ONCOLOGIST MITCHELL GAYNOR WROTE A BOOK ON SOUND THERAPY. HE SAYS THE BODY
NORMALLY VIBRATES AT CERTAIN FREQUENCIES.... AND WHEN PEOPLE ARE SICK, THEY'RE
OUT OF TUNE. VIBRATIONS FROM MUSIC OR INSTRUMENTS WORK TO REHARMONIZE.
SOT
KEY @: 50 Dr. Mitchell Gaynor, Oncologist
"The body is composed of 70% water. It's an excellent conductive medium
for sound and vibration."
TRACK FOUR Length:
12
NOTE TO CLIENTS:
PLEASE SEE SOURCE INFORMATION BELOW FOR MORE ON THE STUDIES.
DR. GAYNOR STRESSES SOUND THERAPY WON'T CURE ILLNESS, BUT SAYS IT HAS A POWERFUL
IMPACT ON THE BODY. HE POINTS TO STUDIES THAT SHOW MUSIC CAN REDUCE BURN VICTIMS'
PAIN...AND LOWER THE ANXIETY OF SURGICAL AND CANCER PATIENTS.
SOT
KEY @: 1:10 Dr. Mitchell Gaynor, Oncologist
"We know that heart rate and blood pressure are affected by music. We
know that stress hormones are lowered by pleasant music."
TRACK FIVE Length:
10
BUT YOU DON'T NEED TO BE SICK ... AMRITA COTTRELL, DIRECTOR OF THE HEALING
MUSIC ORGANIZATION, SAYS PEOPLE ALSO ATTEND SOUND PODS AND MEDITATION SESSIONS
FOR WELLNESS.
SOT
KEY @: 1:34 Amrita Cottrell, Healing Music Organization
"Happy, relaxed, vibrant -- those are many of the things that people
have said to me that they feel after a session."
TRACK SIX Length:
06
ROSEMARY AGREES... EVEN THOUGH SHE'S CANCER FREE NOW, SOUND THERAPY IS STILL
PART OF HER DAILY ROUTINE.
SOT
Length: 03(Rosemary Hernandez, Cancer Survivor )
"The minute that I get up the music goes on."
ANCHOR TAG:
DR. GAYNOR SAYS JUST LIKE WITH ANY TREATMENT OR EVEN MEDICATION... THERE'S
ALWAYS A CHANCE SOME OF THE BENEFIT DERIVED FROM SOUND THERAPY COULD BE ATTRIBUTED
TO THE PLACEBO EFFECT... BUT HE STANDS BEHIND SOUND THERAPY SAYING IT'S ONE
OF THE MOST POWERFUL ALTERNATIVE THERAPIES HE'S SEEN.
SOURCE INFORMATION:
Mitchell Gaynor, MD
331 East 65th Street
New York, NY 10021
212-410-3820
Dr. Gaynor is a board certified medical oncologist, internist and hematologist. Currently, he is a Senior Medical Oncology Consultant at the Strang Cancer Prevention Center and an Assistant Clinical Professor of Medicine at the Weill-Medical College at Cornell University.
He uses Sound Therapy with most of his patients and says that it can really make a difference in a patient's well-being and mentality as he/she faces the hardships of cancer.
Amrita Cottrell
The Healing Music Organization
PO Box 3731
Santa Cruz, CA 95063
831-588-7498
Cottrell is Founder and Director of The Healing Music Organization. She is a classically trained vocal musician, and holds a B.A. in Health Arts and Sciences. During her group sessions, she uses crystal bowls, bells, chimes, drums, and rattles to help people heal. She also presents at workshops around the country on the power of sound and music.
ADDITIONAL INFORMATION FOR TRACK FOUR:
Studies shown include:
Fratianne, RB, "The Effect of Music Based Imagery and Musical Alternate Engagement on the Burn Debridement Process," J Burn Care Rehabil. 2001 Jan-Feb;22(1):47-53
Wang, SM, "Music and preoperative anxiety: a randomized, controlled study." Anesth Analg. 2002 Jun;94(6):1489-94
Sabo, CF "The influence of personal message with music on anxiety and side effects associated with chemotherapy." 1996 Aug; 19(4):283-9.
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