ANCHOR LEAD:
IT'S NO SECRET THAT MOST NEW PARENTS SPEND COUNTLESS HOURS WORRYING ABOUT
AND CHECKING THEIR BABIES. BUT NOW, A NEW GENERATION OF MONITORS PROMISES TO
GIVE MOMS AND DADS MORE PEACE OF MIND. ____ EXPLAINS.

TRACK ONE Length:07
LIKE MANY FIRST TIME MOTHERS… JEANNINE PERRI HAS GONE SLEEPLESS MANY NIGHTS…
UP WORRYING ABOUT HER FOUR MONTH OLD DAUGHTER VICTORIA.

SOT
KEY @: 09 Jeannine Perri, New Mother
"Your life is no longer your own, you spend every waking minute worrying about someone else, and that in itself is exhausting."

TRACK TWO Length: 05
BUT NOW, JEANNINE SAYS SHE'S FINALLY GETTING SOME SHUT EYE THANKS TO THIS
NEW KIND OF BABY MONITOR.

SOT
KEY @: 22 Jeannine Perri, New Mother
"Basically, it's sensing motion, breathing, little moves that babies make."

TRACK THREE Length: 15
MOTION MONITORS ARE THE LATEST BABY GADGET HITTING THE MARKET. HOW DO THEY
WORK? SENSOR PADS PLACED UNDER THE MATTRESS DECTECT THE BABY'S MOVEMENTS…
THE PADS SEND SIGNALS TO A MONITORING UNIT. IF NO MOTION IS REGISTERED FOR
TWENTY SECONDS AN ALARM SOUNDS.

NAT SOT Length: 01
Alarm

SOT
KEY @: 43 ( SHORT)Dr. Roy Benaroch, MD, FAAP
"It is loud, a very loud alarm to wake you up."

TRACK FOUR Length: 07
PEDIATRICIAN ROY BENAROCH SAYS… WHILE NOT A SUBSTITUTE FOR SUPERVISION… THESE
MONITORS CAN HELP PARENTS REST EASIER.

SOT
KEY @: 53 (SHORT)Dr. Roy Benaroch, MD, FAAP
"The idea of using monitors, using technology to make sure that your baby is doing the things that babies ought to be doing all night long is a good idea."

TRACK FIVE Length: 25
CLIENT NOTE: SEE SOURCE INFOMANUFACTURERS CAUTION THESE ARE NOT CERTIFIED MEDICAL DEVICES IN THE UNITED STATES…
MAKERS OF THE BABYSENSE MONITOR SAY: "THE MONITOR DETECTS ALL MOTION, INCLUDING BREATHING."

THE MAKERS OF ANGELCARE SAY "ANGLECARE IS TO BE USED AS A PARENTAL REASSURANCE
MONITOR TO MONITOR YOUR BABY'S SLIGHTEST MOVEMENTS, EVEN WHILE SHE
SLEEPS"

DOCTOR BENAROCH SAYS WHILE REASSURANCE IS A GOOD THING, PARENTS
MUST REMEMBER THESE MONITORS ARE NOT FOOLPROOF.

SOT
NO KEY
"A sense of false security can be a problem."

TRACK SIX Length: 05
JEANNINE SAYS HER GUARD IS NEVER DOWN, BUT THE MOTION MONITOR DOES MAKE HER
FEEL MORE AT EASE.

SOT
NO KEY
"Now I sleep a little bit better knowing that I have that monitor in place. Peace of mind when you go to bed at night."

ANCHOR TAG:
ANOTHER FEATURE WITH THE MONITORS….THE ALARM WILL ALSO SOUND IF SOMEONE TAKES
THE BABY OUT OF THE CRIB WITHOUT TURNING THE DEVICE OFF FIRST PROVIDING EVEN MORE PROTECTION ABOUT YOUR BABY.

THE MONITORS CAN BE BOUGHT EITHER ONLINE OR AT RETAIL STORES THAT CARRY
BABY GEAR. THE ANGELCARE SELLS FOR AROUND $80 AND BABYSENSE SELLS FOR
ABOUT $130.

SOURCE INFORMATION:
FOR CLIENT-STATION USE ONLY

The information provided below is for client-station use only. It is provided to help you obtain answers to any additional questions you may have and to help you localize a story. This private contact information, including phone numbers, addresses and email addresses, cannot be given to viewers nor posted on your Website. It is for internal station use only. Any exceptions to this
will be clearly noted. Thank you.


Dr. Roy Benaroch, MD, FAAP
11050 Crabapple Road
Building D
Roswell, GA 30075

Dr. Benaroch is a pediatrician in Roswell, GA. He is
also a clinical professor of pediatrics at Emory
University.

ADDITIONAL INFORMATION FOR TRACK FIVE:

Angelcare
PR Contact:
Joan B. Greenberg
Senior Vice President
Unisar Inc.
212.736.6760 x202
greenberg@unisar.com

Angelcare provided us with the following statement:

"We don't mind if you make the general statement that "these are not medical devices."

You may say the following:
1. "Angelcare® is to be used as a parental reassurance monitor to monitor your baby's slightest movements, even while she sleeps."
2. "If absolutely no movement whatsoever is detected for 20 seconds, an alarm will sound alerting you to check your baby."
3. "If the Movement Sensor Pad does detect movement, no alarm will sound."

- Joan B. Greenberg
Senior Vice President

The packaging for Angel Care states:

"This product is intended to be used only as a parental reassurance monitor to monitor your baby's movements."

Babysense V:
PR Contact:
Rhea Basroon
212-843-8004
rbasroon@rubenstein.com

Babysense provided us with the following statement:

"It is perfectly fine to say "breathing motion." The monitor detects all motion, including breathing. …Overseas, where Babysense is certified as an
apnea monitor, they certainly use the word "breathing" without hesitation."

The packaging for Babysense V states it:

"Monitors and alerts, but cannot prevent any type of distress. The responsibility for assistance rests on you. Babysense V senses movements and motion only, and cannot monitor other occurrences. The purpose of the device is to alert you when stopping or slowing of movement occurs."

  Coming Soon!
BABY MOTION MONITORS HUM0610-09
Release Date: October 16, 2006
Run Time: 1:39