ANCHOR LEAD:
WE'VE ALL HEARD ABOUT HOW SOME DEBIT CARDS CHARGE YOU A FEE IF YOU ENTER
YOUR PIN INSTEAD OF SIGNING FOR A PURCHASE. WELL, NOW, CONSUMERS WHO
USE THEIR PIN CAN LOSE OUT ON EVEN MORE MONEY AND EXPERTS SAY MOST PIN USERS
ARE TOTALLY UNAWARE. HERE'S ____ WITH A HEADS UP.

TRACK ONE Length: 07
WHEN COLLEGE SENIOR JEFF JOHNSON CRUISES THROUGH THE CHECKOUT AT THE
GROCERY STORE, HE USES HIS DEBIT CARD EVERYTIME. WHY?

SOT
KEY @: 09 ( SHORT) Jeff Johnson, Uses Debit Card
"I get 1.5 cash back, so it was a no brainer."

TRACK TWO Length: 04
DEBIT DEVOTEES LIKE JEFF ARE RACKING UP REWARDS BY USING THEIR BANK CARD.

SOT
NO KEY
"I've been trying to use it more lately just because of
the cash back."

SOT
KEY @: 20 Gerri Detweiler, The Ultimate Credit Handbook
"About a third of debit card issuers do offer rewards;
things like miles, or cash back, or reward points that
you can buy different merchandise with."

TRACK THREE Length: 11
CONSUMER ADVOCATE GERRI DETWEILER SAYS WHILE THESE CARDS ARE A POPULAR
WAY TO EARN EXTRAS, MOST PEOPLE DON'T REALIZE CHOOSING A PIN OVER A PEN AT
CHECK OUT COULD MEAN MISSING OUT ON THOSE REWARDS.

SOT
KEY @: 41 Gerri Detweiler, The Ultimate Credit Handbook
"Most debit card issuers do not give rewards for
consumers who enter their PIN number. They only get
rewards if you sign."

TRACK FOUR Length: 11
THAT'S RIGHT… DETWEILER SAYS BANKS MAKE MORE ON SIGNATURE PURCHASES, SO THEY
DOLE OUT REWARDS WHEN CONSUMERS OPT TO SIGN. JEFF SAYS HE HAD NO IDEA HE
COULD LOSE OUT BY USING HIS PIN.

SOT
KEY @: 1:02 Jeff Johnson, Uses Debit Card
"They don't make it obvious that you don't get the cash back reward if you use your PIN number."

TRACK FIVE Length: 10
SOME CARDS REQUIRE AN ANNUAL FEE, BUT THAT DOESN'T MEAN YOU'LL GET REWARDS NO
MATTER WHAT. YOU STILL HAVE TO BE CAREFUL ABOUT HOW YOU PAY IN ORDER TO
GET THE BEST BANG FOR YOUR BUCK. AND MAKE SURE THE CARD'S FEE IS WORTH IT.

SOT
KEY @: 1:18 Gerri Detweiler, The Ultimate Credit Handbook
"Look at the annual fees, and how much you'll earn in rewards based on your typical spending."

TRACK SIX Length: 05
FOR JEFF, EARNING REWARDS IS THE NAME OF THE GAME, AND WHEN HE SWIPES HIS CARD HE WON'T USE HIS PIN.

SOT
NO KEY
"No, definitely not. I mean obviously not if I want to get the cash back!"

ANCHOR TAG:
DETWEILLER STRESSES THAT SOME DEBIT CARDS WILL GIVE REWARDS NO MATTER IF
YOU ENTER A PIN OR SIGN FOR THE TRANSACTION. AND IF YOU'RE LOOKING AT
GETTING A REWARD DEBIT CARD, BE SURE TO TALK TO YOUR BANK ABOUT WHEN REWARDS
ARE GIVEN. JEFF GETS HIS INSTANTLY BUT OTHERS MAY ONLY GIVE CERTIFICATES AFTER
YOU EARN A CERTAIN AMOUNT OF POINTS.

SOURCE INFORMATION:
FOR CLIENT-STATION USE ONLY
The information provided below is for client-station use only. It is provided to help you
obtain answers to any additional questions you may have and to help you localize a story. This
private contact information, including phone numbers, addresses and email addresses,
cannot be given to viewers nor posted on your Website. It is for internal station use only. Any
exceptions to this will be clearly noted. Thank you.

Gerri Detweiler
The Ultimate Credit Handbook
1037 Greystone Lane
Sarasota, FL
941-379-0456

Gerri Detweiler is the author of The Ultimate Credit Handbook. She is also the founder of the website
Debt Consolidation RX. Detweiler is the former director of Bankcard Holders of America, a non-profit
consumer credit and advocacy association. She has testified in front of Congress on consumer issues and had been in the industry for more than 15 years.





  Coming Soon!
RISKING REWARDS HUM0609-08
Release Date: September 18, 2006
Run Time: 1:47